What Is a Smart Link?
A smart link is a single URL that automatically detects which streaming platform a listener prefers and redirects them directly to your music on that platform.
When you release music, it goes live on multiple streaming platforms — Spotify, Apple Music, YouTube Music, Tidal, Deezer, and more. Without a smart link, you'd need to share a different URL for each platform, or risk sending fans to a platform they don't use.
A smart link solves this by creating one shareable URL. When a fan clicks it, the link detects their device and preferred platform, then redirects them to your track or album on that exact service. If the platform can't be auto-detected, fans see a clean landing page listing all available platforms.
Smart links are essential for music marketing because they maximize the chance that every fan who clicks your link actually listens to your music — regardless of which streaming service they use.
How Artlink Makes Smart Links Easy
- Paste your Spotify or Apple Music link and Artlink auto-detects your track across 8+ streaming platforms
- Beautiful landing pages with your artwork, custom themes, and brand colors
- Built-in analytics show which platforms your fans prefer and where clicks come from
- Retargeting pixels (Meta, TikTok, GA4) for running ads to fans who clicked but didn't stream
- Free plan includes 3 smart links — no credit card required
Frequently Asked Questions
Are smart links free?
Yes. Artlink's free plan includes 3 smart links with a bio page. Paid plans start at $8.99/mo for unlimited smart links, custom domains, and retargeting pixels.
How do smart links know which platform I use?
Smart links use a combination of device detection (iOS often maps to Apple Music, for example) and cookie-based preferences. If the platform can't be determined, fans see a landing page with all available options.
Do smart links affect my streaming numbers?
Smart links don't inflate numbers — they simply reduce friction. By sending each fan directly to their preferred platform, you convert more clicks into actual streams.